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Smart Energy

About us

Market presence Organizational structure Management Leadership Company profile


Igor Koprivnikar, Ph.D., MBA

An expert with many years of corporate managerial experience in different areas associated with energy trading and liberalization processes on the energy markets of Central and Eastern Europe, Mr. Koprivnikar graduated from the Faculty of Natural Sciences of the Technical University of Graz, Austria in 1999, and holds a doctorate in nuclear physics from the Institute for Theoretical Physics of the Technical University of Graz. Following his studies, he worked with numerous scientific institutions around the world, and was responsible for the development of the EXAA energy exchange in Austria from 2002 to 2004.

He was employed by GEN-I d.o.o. in 2004 when the Company was established, and from 2005 to November 2021 served three terms of office as member of the Management Board responsible for trading, finance and legal affairs within the GEN-I Group. He laid the foundations of the business model for international and cross-border electricity trading and updated that model in the years that followed. He received his MBA in 2018 from the prestigious University of Chicago Booth School of Business and thus further strengthened his competences in the areas of management, finance and the capital markets. In February 2022, he was appointed President of the Management Board by the court based on his professionalism, experience and recognized development-entrepreneurial nature. He remains the executive director of eleven of the Group’s foreign subsidiaries.


Andrej Šajn, MSc

The initiator of many new solutions and the manager of development projects mainly associated with information technologies for electricity sales and trading, he began his career in 2001 as an assistant in the laboratory for energy strategies of the Faculty of Electrical Engineering at the University of Ljubljana, where he completed his master’s degree in electricity production optimization in 2004. That same year, he started working for Istrabenz energetski sistemi, d.o.o., taking on different roles within that business group. His areas of expertise include information technology and the management of pilot development projects, or so-called internal incubators.

From 2007 onwards, he worked as an executive director in research and development and information technology at Istrabenz Gorenje, d.o.o., while acting as a coordinator of business information technology at GEN-I, d.o.o., where he was in charge of preparations for GEN-I, d.o.o.’s entry into the household customer electricity segment in 2008, and in charge of preparations for GEN-I, d.o.o.’s entry into the household customer natural gas segment in 2012. Mr. Šajn has served as the head of IT at GEN-I, d.o.o. in recent years. He completed his second five-year term of office in 2021. In February 2022, he was reappointed to that position by the court.


Primož Stropnik

Mr. Stropnik is the head of portfolio production management within the GEN Group, and has been responsible for the continuous development of the system services and electricity sales function on the wholesale market and portfolio optimization at GEN energija, d.o.o. for more than 15 years. He began his career at Termoelektrarna Brestanica, d.o.o., where he was employed after completing his bachelor's degree in economics. His thesis ‘Entrepreneurial Effects of the Liberalization of the Electricity Market’ back in 2002 was a clear indication of his career goals, which he continues to pursue to this day.

In addition to his membership on the supervisory boards of GEN Group companies, he has also gained professional experience as a member of working groups in the decommissioning program for the Krško Nuclear Power Plant and in the analysis of the long-term functioning of that power plant. On the investor side, he was involved in the preparation of investment documentation for individual units of hydroelectric power plants on the lower course of the Sava River and the replacement of gas turbine units nos. 1 to 3 at Termoelektrarna Brestanica, d.o.o. He joined GEN-I d.o.o. at the beginning of 2022 as a court-appointed member of the Management Board. He is responsible for overseeing the implementation of the umbrella agreement on the purchase and sale of electricity concluded between GEN-I, d.o.o. and GEN energija, d.o.o.

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